Move manual deploy commands into optional section in setup guide

- Reclassify SQL migration, certbot, dialer, and release-update commands as extra/manual operations
- Keep the main install path focused on classic up.sh workflow without optional maintenance steps

README.md

@@ -45,12 +45,6 @@ nano .env
 
 Set at least: `GITEA_REGISTRY_PULL_TOKEN` (same token as step 1), `GITEA_REGISTRY_PULL_USER`, `MYSQL_ROOT_PASSWORD`, DB users/passwords, `COMPOSE_PROFILES`, domains, `RUBIX_STORAGE_ROOT`.
 
-Registry login before pull / `up.sh`:
-
-```bash
-echo '<token>' | docker login gitea.dialer.work -u <gitea-user> --password-stdin
-```
-
 Start:
 
 ```bash
@@ -60,7 +54,11 @@ sudo ./up.sh
 
 Single service: `sudo ./up.sh mysql` / `cms` / `asterisk`
 
-## 3) SQL migrations (fresh database)
+## Extra / Manual operations (optional)
+
+Use these only when you need manual control (classic install via `sudo ./up.sh` already handles normal startup flow).
+
+### SQL migrations (fresh database)
 
 ```bash
 cd /home/www/callcenter/deploy
@@ -70,21 +68,21 @@ sudo RUBIX_MYSQL_VIA_DOCKER=1 MYSQL_DOCKER_CONTAINER=rubix-mysql \
 
 Use your `RUBIX_MYSQL_CONTAINER` from `.env`. Existing server: restore MySQL datadir under `RUBIX_MYSQL_DATA` instead.
 
-## 4) CMS HTTPS (when DNS is ready)
+### CMS HTTPS (when DNS is ready)
 
 ```bash
 cd /home/www/callcenter/deploy/docker
 docker-cms-certbot
 ```
 
-## 5) Dialer
+### Dialer
 
 ```bash
 docker-asterisk
 /etc/init.d/callcenter2 restart
 ```
 
-## Updates (app already installed)
+### Updates (app already installed)
 
 ```bash
 cd /home/www/callcenter/deploy